Illustrator A1 Alphabet

This was the first time i had actually sat down and used illustrator, it was a whole new program i had to learn. I thought compared to photoshop it was hard to get used to because of the locking of the layers, and how to save to document correctly. I picked up on quite a few other tips, like what document i need to use for a certain item. I think now that i should be able to use the program but there are parts that i would be unsure on but if i don't know how to do something i would just ask for help. My final A1 sheet wasn't to visually exciting but i am happy to look at it for progress.

No news is good news Friday 20th November

Notes

Always put senders address on letter/envelope

Never take work out before you try talking to the client

Don't get wound up about work you are meant to enjoy it

When i had to present the work i had done to the Graphic Designer (forgot his name) i was really nervous because i didn't know what he will think of it ect. However when I showed him my three posters based upon Going Green, i didn't really feel to happy with them, i think it was because it didn't reflect me and myself couldn't find them visually interesting. However when I turned them over the designer said he could remember them on the wall and thought they were really good but i said i didn't really like them and he responded well the brief was to create three high impact posters to communicate a message and yours do exactly that and nothing else so its clear and straight to the point. I felt this feedback was really appreciated coming from someone who has worked in industry for a number of years. Then when i showed him the mail shot he seemed really pleased with that but he said next time find out how you can get the air fresheners cut by machine to make it look that more professional I agreed and will need to learn within year one where and what all the resources offer.

No news is good news Concept Building

Concept Building

What?

Make families more aware how to save energy when using cars. 

Why?

From Research families are a big contributor towards emissions with their big cars and could do something that the children will understand and ask there parents why havent you checked the air pressure of the tyres for example.

How?

To instruct families and their children how to save energy using instructions

Who?

Young Families that use large cars.

To inform families how they could save energy by instructing them.

Useful tips checklist.

Pull out instructions with an air freshener.

Colour Stock?

Same as before because they had impact and relates to the subject matter.

Poster Evaluation Number 2

What statement /fact/ question is being communicated to you?

The message seems to be reducing car emissions? Shown through black clouds and green clouds giving off different amounts of carbon.

Is this being communicated in a clear and focused way?

Unsure

What could you develop further?

The text poster with just green doesn't communicate. The other 2 posters represent it with cars but text poster is possibly a little vague in how to go green

Have the posters been kept simple and to the point?

Yes

Is a statement fact or question being posed?

The statement is being personally directed at the viewer. Its informing you to do something but in the two image based posters how are you supposed to change a car. Is it about the LPG conversions (haven't a clue what that means)

Has the restriction of the two colours plus been met?

Yes

Are the two colours plus stock appropriate to the solution?

Yes

Why are the two colours appropriate/inappropriate?

The colour is a direct link to the message being communicated and makes the poster stand out.

Do the posters work as a set or a series?

Unsure

Why do they work/don't work as part of a set or series and could this be developed further?

The two with text do, the image based only does stand out a little probably because the amount of the cars co2 has change and is a different composition on the hill.

Is it clearly evident which poster is TYPE, IMAGE and TYPE & IMAGE?

Yes very easily recognisable

Are the posters memorable immediate high impact and clear?

The are because of the bold impact of colour. The stand out and are very easy to read, although doesn't instruct the viewer as much as they could. If its about making cars more environmentally friendly the message doesn't run through the set.

Do you feel the brief has been fulfilled to it's full potential?

Unsure

Further feedback...

The statement go green now is fine but the posters doesn't say how or really inform the viewer as much as posters of this theme should. Just need the message clearer. If its about car usage could have a green bike and a black polluting car?

Poster Evaluation

What statement /fact/ question is being communicated to you?

x amount of pollution/co2 is produced by cars per time period

Is this being communicated in a clear and focused way?

Yes

What could you develop further?

Image consistency and quality green cloud but black cloud has black dot stroke?

Not sure if the shape of the land works. May need to be more consistent between the two images or maybe the shape could represent something?

Have the posters been kept simple and to the point?

Yes

Is a statement fact or question being posed?

Any- Obviously been aimed at reducing pollution because the posters are encouraging lift sharing 

Has the restriction of the two colours plus been met?

Yes

Are the two colours plus stock appropriate to the solution?

Yes

Why are the two colours appropriate/inappropriate?

Black and white create high impact and the green chosen was because it had obvious connections of environment friendly

 

Do the posters work as a set or a series?

Unsure

Why do they work/don't work as part of a set or series and could this be developed further?

The text and text and image work well together because of the amount of black and white . The image poster is a bit weaker because of the amount of white.

Is it clearly evident which poster is TYPE, IMAGE and TYPE & IMAGE?

Yes

Are the posters memorable immediate high impact and clear?

Text poster is effective, because its bold and obvious. Text/image is nearly as strong , but clouds are weak compared. Image doesn't communicate much by itself maybe the black section should have more cars? Green section could be on top showing positive improvement that is being advertised.

Do you feel the brief has been fulfilled to it's full potential?

Yes, Unsure

Further feedback...

Text logo in text image poster is great- copy over to text poster because the alignment is weak on that one! Image poster needs to be more obvious and communicate more of the cars/clouds positive/ negative?

OUGD101 DUPLICATE

Becky Tipping

What is being communicated and how?

The duplicated meanings of the v-mail appears to be an envelope format the final outcome has history behind what has been produced and details which make you want to explore it further such as the folds.

How well does this answer the brief?

the amount of research that has gone into this piece has benefited the outcome and it is visually interesting. Has used a former letter form yet don't know which one hasn't been documented. All letters are the same height and could be used as a font. Demonstrates the word.

How well has the idea been visually explored?

The visual exploration has been explored and has been influenced by one main idea all the way through to select colour and font and which paper would be best to recreate the v-mail.

What are the strengths of the resolution?

The strengths of this work have gained knowledge of printing method and the history into these.

How could this be improved?

Either draw men on each card or not at all don't improve it in any way make the work weaker at its all printed. Unless you know what v-mail is as i did not before reading its hard to understand why this is printed would people know to fold the text maybe some should have been A5 folded to A6 to demonstrate.

General comments...

Although i think the work is very interesting and visually appealing.

OUGD101 No news is good news.

OUGD101 No news is good news.

Research concept building

Concept

We have to make the low carbon life diserable and cool (The Times Newspaper)

Now its buy one, get a fresh one later (The Sun Newspaper)

Ideas

-What can be changed

-Who will be effected

-Why didn't this happen before

-Costs and figures

-Type used for green/methods/recycled materials

-What companies are green? and how

-Make recycled sketchbook for subconscious

-Carbon process

-Email address for further information

-Graphs and diagrams

Select three ideas that you will take forward to research and investigate further

1. Email b.jackson@the-sun.co.uk for more information

2. Carbon Process

3. What can be done and how

OUGD101 Referring to the typeface you have designed answer the following:

OUGD101 Referring to the typeface you have designed answer the following:

Partners Name: Dutch

Which personality traits did you choose to respond to and apply the typeface?

-Fit Bird

-Slang

-Colour

-Serious

-Laughter

-Music

What are the reasons behind the design decisions you have made for the typeface?

All based on the information received from Dutch.

Wanted to use a serious typeface but with his interests/characteristics layered around the serious face

In what ways are the results effective?

Maybe how the type joins up using the drop shadow

Represents each personality identified on Dutch

What personality traits do you interpret from the typeface designed to represent you?

Foresight

Describe what you think of the typeface?

I think the type looks well made and works well as a set. 

The letters are legible

In what ways is it effective, and in what way is it ineffective of representing you?

It only represents one answer i gave Dutch which was, if you had a super power what would it be? and i said to predict the future.

But does communicate foresight well.

OUGD101 How to... - Self Evaluation

What roles did you take on in the group?

I helped generate ideas, instead of a poster i mentioned use a pack of scissors so it would be more interactive, then everyone started to think down line of producing a box with items in to help you sleep when someones playing loud music. The slogan "Cut the Noise" came from the scissors. I helped Ross develop the logo and also produced the bags for the items to go into the box

How well did you think you performed in the roles?

I thought instead of usually working independently, i would see what everyone in the group likes and what they can do so i could work around them. I added the conceptual ideas and helped produced the final outcome within the group so i was fairly happy.

How well did you think you worked as a group?

I think we worked well as a group we all understood what and who was producing what. But maybe there was a lack of communication for me to contact the group as i live in different halls, so maybe i should have asked for numbers or facebook accounts to keep in contact.

What were your positives of working in a group?

Meeting other people, understanding what there positives were and maybe take the positives from the group to influence my work for the next project e.g learning something new from other people. 

What were the negatives of working in the group?

I felt when we were given the brief i would give people the first say of what they thought about what ideas we could look at but within half an hour Ross really wanted to produce a poster so we understood that he wanted the groups job of producing most of the work digitally so i felt we kind of had to work around the poster.

What will you do differently next time? 

Take more time for idea generation and producing the final outcome. maybe collect a broader range of research. The main one would be to get peoples numbers to keep in touch.

Where could you have improved your resolution? 

Maybe research and produce better ideas as a group.

What were your strengths of your presentation?

It was interactive and also created a quick slide show.

OUGD101 Problem Analysis - rationale

How to... Sleep when your neighbour is playing loud music.

Who needs to know? People playing the music to be aware that there are other students trying to get to sleep.

What they need to know? To keep the music low when people have gone to sleep.

Why do they need to know? They need to know because other people may be asleep and could waken or keep them awake.

What will they respond to? If they are playing loud music they wont hear you knocking so maybe something visual to make them aware e.g smoke bomb, so room is evacuated.

Where do they go? Something visual through the door or underneath the door to make them aware.

Summer Project 2009

For the Summer Brief i had to produce an alphabet based upon my personality to represent me. At first i wanted to make my type interactive and playful. I narrowed down words that represent me down to music, traveling, street art, Mansfield, awareness and illustration. I wanted to use a big bold type that represents would type i like. I thought that i could experiment with make my type 3d out of paper and card but from my mock up of the letter A i learnt that it didn't look well made, pretty tacky. The idea was to have a bar at the bottom of each letter so they connected with each other. But at the start of the word there would of been a gap in the corner of the first letter so i thought if i made a cube with six sides i could use the words that represent me and colour in each side of the square with the words. As the 3d wasn't successful i made my letters using 2d format and instead of a cube i used 3 rectangles that represent my six words and these were on the front and back of rectangles. Overall i m happy with the project and learnt from the 3d mock up how tricky if is to produce a 3d letter using paper and card. 

10 Things I would like at the End of the course

1. Be ready to go into industry

2. Know which area of Graphics i want to head towards

3. Gather contacts

4. Learn more Computer programs well

5. Gain more life experience

6. Produce professional outcomes

7. Learn a new range of methods

8. Be up to industry standard

9. Gain experience from work experience

10. Learn about new methods of communication