OUGD102
For the brief I wanted to keep the back of the 10 A6 postcards simple, with lines for the address, some rectangular shape to place the stamp, a divider in the middle with the pantone colour code with a swatch of that colour.
The reason I wanted to put a colour swatch on the back was because from most of my photographs based on green you can see many different shades/ tones of green so I wanted to instruct which colour I was looking at.
From my photographs I noticed a lot of the composition of them were in the centre, I didn’t really want them all straight on so I considered the scale and how the image would sit on the rectangular A6 shape.
As we had to consider elements of what Photoshop can offer, I decided under the influence of the Detonate club flyers from Nottingham I wanted to use one shape and repeat it in different directions to break the image up, using interesting compositions of the photographs.
I decided to use the arrow shape as I think that green as a symbols offers people directions for information for example a fire exit and it instructs people where to leave and first aid kits, where to locate them.
I tried to create a layout using arrows in different directions with the green photographs showing from the other side. The arrows however I felt showed to much negative space of white, compared to the look I wanted to go for from detonate influence flyers. From some reason as well it reminds me of dads army, at the start when it shows all the British and German arrows invading each other. It properly doesn’t help, as the photographs were green.
If I were to change anything it would be the shapes and layout, I would rather hand draw them out and then scan them in to trace. I feel using the arrows set on Photoshop limited myself, and I would also make the arrows closer together. I really like to composition of five of the photographs but some I wasn’t to sure on until I printed maybe I should of revisited the camera and took some of the photos again?
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