Monday, 16 November 2009

Poster Evaluation Number 2

What statement /fact/ question is being communicated to you?
The message seems to be reducing car emissions? Shown through black clouds and green clouds giving off different amounts of carbon.

Is this being communicated in a clear and focused way?
Unsure

What could you develop further?
The text poster with just green doesn't communicate. The other 2 posters represent it with cars but text poster is possibly a little vague in how to go green

Have the posters been kept simple and to the point?
Yes

Is a statement fact or question being posed?
The statement is being personally directed at the viewer. Its informing you to do something but in the two image based posters how are you supposed to change a car. Is it about the LPG conversions (haven't a clue what that means)

Has the restriction of the two colours plus been met?
Yes

Are the two colours plus stock appropriate to the solution?
Yes

Why are the two colours appropriate/inappropriate?
The colour is a direct link to the message being communicated and makes the poster stand out.

Do the posters work as a set or a series?
Unsure

Why do they work/don't work as part of a set or series and could this be developed further?
The two with text do, the image based only does stand out a little probably because the amount of the cars co2 has change and is a different composition on the hill.

Is it clearly evident which poster is TYPE, IMAGE and TYPE & IMAGE?
Yes very easily recognisable

Are the posters memorable immediate high impact and clear?
The are because of the bold impact of colour. The stand out and are very easy to read, although doesn't instruct the viewer as much as they could. If its about making cars more environmentally friendly the message doesn't run through the set.

Do you feel the brief has been fulfilled to it's full potential?
Unsure

Further feedback...
The statement go green now is fine but the posters doesn't say how or really inform the viewer as much as posters of this theme should. Just need the message clearer. If its about car usage could have a green bike and a black polluting car?

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